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Architecture Student, © Bob Handelman
New Site Announcement
Tuesday, August 18, 2009
The new Pratt website has gone live!
It can be accessed at the following addresses:
View new website: View Site
CMS for new website: CMS login
*Please do not link to any items on the old site, it should only be used for reference or to retreive information or files for the new site.
The mission of Pratt Institute is to educate artists and creative professionals to be responsible contributors to society.
Pratt seeks to instill in all graduates aesthetic judgment, professional knowledge, collaborative skills, and technical expertise.
With a firm grounding in the liberal arts and sciences, a Pratt education blends theory with creative application in preparing graduates to become leaders in their professions.
Pratt enrolls a diverse group of highly talented and dedicated students, challenging them to achieve their full potential.
Pratt Center for Continuing and Professional Studies (CCPS) Gallery will present “Courthouse Confessions – In Their Own Words,” a photography exhibition of work by CCPS instructor and longtime photojournalist Steven Hirsch. The exhibition, which is free and open to the public, runs from August 31 – September 29, 2009.
more >>
Pratt Institute’s Media Arts Department has been renamed the Film/Video and Photography Department, effective July 1, 2009. The department, which is one of 15 degree programs within the Institute’s School of Art and Design, is located on Pratt’s Brooklyn campus.
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Pratt Center for Continuing and Professional Studies (CCPS) Gallery will present “Eye on the Strand,” a group exhibition that features the work of the three winners and 20 finalists of Pratt, the Aperture Foundation, and Strand Book Store’s first-ever photography contest. The exhibition, which is free and open to the public, will run from July 15 – August 26, 2009 and will include creative photo representations of the Strand Book Store.
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Pratt Institute President Thomas F. Schutte and The Board of Trustees of Pratt Institute will hold a dinner to celebrate the establishment of The Marc Rosen Distinguished Visiting Chair in Design on Tuesday, June 16, 2009 at The Gramercy Park Hotel Roof at Two Lexington Avenue in Manhattan. The event will include a cocktail reception at 7 p.m. followed by dinner, and will celebrate the first endowed professorship in the history of Pratt Institute.
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Pratt Institute department of fine arts graduate students Charlotte Meyer
and Kris Scheifele won 2009 Joan Mitchell Fellowship Awards for their accomplishments in sculpture and painting, respectively. Through this award program, Meyer and Scheifele will each receive a $15,000 grant and will also participate in a group exhibition at the Cue Art Foundation in Chelsea, New York in
spring of 2010.
more >>
my.pratt.edu
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This program leads students to one of three major creative careers: Illustration—the art of picture-making for the purpose of communicating ideas and information; Graphic Design—total information design, where pictures as well as words are created and designed to convey messages; Advertising Art Direction— a more focused combination of visual and verbal information design to create a message that moves consumers to action.
These areas are defined by their purpose, not by their production techniques. In Communications Design, all studio techniques and tools are taught, including photography, painting, computer graphics, film, typography, and printmaking. This is because the primary objective of the program is to develop and master the conceptual skills that distinguish top managers, directors, and artists from production technicians. A communications artist, above all, is a creative problem solver—one who can successfully convey a client’s message in an imaginative, visually arresting way regardless of the chosen media. Courses in creativity are interlaced with those in technical process to form a well balanced curriculum.
Graphic design, illustration, and advertising—these are the three professions where word and image are created for one purpose: to move specific ideas and information to the minds of others. They are not isolated in separate departments. The curriculum is designed to give instruction in a broad base of skills relevant to all three areas in the sophomore year, and then to provide studio courses that are increasingly specific to each program in the junior and senior years. This allows students to choose their area of emphasis after exposure to all options.
Pratt believes that those who know how to communicate a message in their artwork, whether it is in a corporate logo, book illustration, Web page, package design, or TV ad will be the most successful. Unique among major American art and design schools, Pratt’s program of study for these three creative areas is built on their similarities to each other, not their differences.
To broaden their social awareness, students also study the history of design and the fundamentals of human institutions. This knowledge helps ensure that graduates will achieve early advancement in the professional world.
Internships are available in advertising agencies, design firms, and publishing houses. These jobs advance the educational process by extending the curriculum into the business world. -The curriculum also provides many opportunities for electives in other departments and schools at Pratt. Inclusion of the principles and objectives of other disciplines offers a richer educational experience. Students are free to choose a wide variety of courses, from Welding and Forge to Computer Animation.
The Communications Design program provides graduates of the department with the ability to take advantage of future career changes, if the opportunity occurs or if the industry requires this adaptation. For example, the department’s illustration students are trained in basic production methods of graphic design. This enables them to find jobs in this field after graduation while they are establishing their freelance illustration clientele.
COMD office
Steuben Hall, 4th floor
718-636-3594
comd@pratt.edu
Illustration I
COMD-221
These are basic courses in the art of making pictures for the purpose of communicating information and ideas. Illustration images are inherently figurative, so drawing and painting from life and mind are a major component of study. Class sessions alternate between working in drawing/painting studio workshops and critiques of assignments.
2.00 credits
Typographic Design II
COMD-216
These courses include the history, design and execution of lettering for reproduction. The computer is employed to introduce the student to the basic principles of typographic design and typesetting.
2.00 credits
Visual Communication I
COMD-201
Students explore the creative process of making images that can move ideas and information to the minds of others. The general principles studied and practiced in these courses are the foundation of creative thinking and successful solutions for graphic design, illustration, and advertising art direction communication problems.
2.00 credits
Comm Imaging I
COMD-231
These courses provide a thorough foundation of image capture and production techniques within the context of the communications design professions. While artistic expression remains an important criterion in the evaluation of assignments, effectiveness of communication will ultimately determine the success of images in advertising, graphic design, and illustration. The first course is an overview of the principles and techniques that are specific to communications arts. This includes a basic comparison of digital and traditional optical imagery. The second course expands the subject to advanced lighting, location, production, and reproduction techniques as used within print and electronic publications, and how images will finally be used to serve the purpose of the publication.
2.00 credits
Illus Methods & Media I
COMD-235
This two-course sequence develops proficiency in the rendering of representational imagery through the handling of various drawing and painting media.
2.00 credits
Information Design I
COMD-311
These courses teach graphic design students to simultaneously organize and structure complex visual, audio, and tactile data into still and time-based design.
2.00 credits
Illustrtn: Children's Books I
COMD-345
These courses explore the art of image making and visual storytelling for young readers. Studied in-depth are the creation, style, layout, pacing of sequential art and accompanying copywriting of art for children.
2.00 credits
Design Procedures IV
COMD-412
Building upon the lessons of COMD-211 & COMD-212, Design Procedures I & II, these courses offer instruction in complex computer pre-press and hand presentation skills on a professional level. Studio/design office maintenance is covered in-depth - from computer hardware and software setup and troubleshooting to materials management and high-level handcrafted prototype techniques.
2.00 credits
Freelancing & Business
COMD-451
This course is essential for students planning to establish a freelance business or land a first job in the fields of illustration, graphic design, and advertising art direction. The lecture/workshop sessions cover: 1. The portfolio - how to construct it, protect it and plan a search strategy. 2. Getting a job - pricing freelance jobs, writing purchase orders and contracts, dealing with collection and legal actions and designing a self-promotion piece. 3. Taxes/Accounting/Business Structure - the business world (sales tax, sole proprietorship, copyright, work for hire, markups, contracts).
2.00 credits
Graphic Design I
COMD-315
Graphic Design courses explore the creative display, organization and communication of ideas and information through word and image. The design principles covered in these courses apply to all presentation media - print, computer, film/video, exhibit, and environmental graphics. These courses are more advanced in their coverage of information design problems than those of COMD-201 & COMD-202 (Visual Communication I & II) in that they require a higher level of typographic skill and communication ability with pictorial information. They are not "layout" courses. Although presentation on the page or video monitor is very important, the primary focus of these courses is on the development of the communication content.
2.00 credits
2 Visual Communication II COMD-202
2 Design Procedures II COMD-212
2 Illustration II COMD-222
2 Typographic Design II COMD-216
2 Visual Imaging II COMD-232
2 Survey of Art: 20th Century HA-216
3 Math/Science
2 Studio Elective
17 CREDITS
2 Illustration IV COMD-322
2 Illustration: New Media II or Children’s Books II TECH-228 or COMD-346
3 World Civilizations II CH-400
4 Studio Elective
6 Liberal Arts Elective
17 CREDITS
2 Illustration III COMD-321
2 Illustration: New Media I or Children’s Books I TECH-227 or COMD-345
3 World Civilizations I CH-300
2 Art History Elective
4 Studio Elective
4 Liberal Arts Elective
17 CREDITS
2 Visual Communication II COMD-202
2 Design Procedures II COMD-212
2 Illustration II COMD-222
2 Typographic Design II COMD-216
2 Communications Imaging II COMD-232
2 Illustration Methods & Media II COMD-236
2 Survey of Art: 20th Century HA-216
3 Math/Science
17 CREDITS
2 Visual Communication I COMD-201
2 Design Procedures I COMD-211
2 Illustration I COMD-221
2 Typographic Design I COMD-215
2 Communications Imaging I COMD-231
2 Illustration Methods & Media I COMD-235
2 Survey of Art: 19th Century HA-215
3 Social Science/Philosophy
17 CREDITS
4 Drawing II: Figure & General FDC-144
3 3-D Design II FDC-158
3 Light/Color/Design II FDC-164
2 4D Design II FDC-181
3 Survey of Art II HA-116
3 Introduction to Literary & Critical Studies I ENGL-103
18 CREDITS
4 Drawing I: Figure & General FDC-143
3 3-D Design I FDC-157
3 Light/Color/Design I FDC-163
2 4D Design I FDC-180
3 Survey of Art I HA-115
3 Introduction to Literary & Critical Studies I ENGL-101
18 CREDITS
4 Drawing I: Figure & General FDC-143
3 3-D Design I FDC-157
3 Light/Color/Design I FDC-163
2 4D Design I FDC-180
3 Survey of Art I HA-115
3 Introduction to Literary & Critical Studies I ENGL-101
18 CREDITS
2 Graphic Design I COMD-315
2 Typographic Design III COMD-313
2 Advertising COMD-317
2 Printmaking Elective
3 World Civilizations I CH-300
2 Art History Elective
4 Liberal Arts Elective
17 CREDITS
2 Graphic Design II COMD-316
2 Typographic Design IV COMD-314
2 Package Design I COMD-323
2 Film/Video Elective
3 World Civilizations II CH-400
6 Liberal Arts Elective
17 CREDITS
2 Visual Communication I COMD-201
2 Design Procedures I COMD-211
2 Illustration I COMD-221
2 Typographic Design I COMD-215
2 Visual Imaging I COMD-231
2 Survey of Art: 19th Century HA-215
3 Social Science/Philosophy
2 Studio Elective
17 CREDITS
4 Drawing II: Figure & General FDC-144
3 3-D Design II FDC-158
3 Light/Color/Design II FDC-164
2 4D Design II FDC-181
3 Survey of Art II HA-116
3 Introduction to Literary & Critical Studies II ENGL-103
18 CREDITS
4 Drawing I: Figure & General FDC-143
3 3-D Design I FDC-157
3 Light/Color/Design I FDC-163
2 4D Design I FDC-180
3 Survey of Art I HA-115
3 Introduction to Literary & Critical Studies I ENGL-101
18 CREDITS
4 Drawing II: Figure & General FDC-144
3 3-D Design II FDC-158
3 Light/Color/Design II FDC-164
2 4D Design II FDC-181
3 Survey of Art II HA-116
3 Introduction to Literary & Critical Studies II ENGL-103
18 CREDITS
2 Visual Communication I COMD-201
2 Design Procedures I COMD-211
2 Illustration I COMD-221
2 Typographic Design I COMD-215
2 Visual Imaging I COMD-231
2 Survey of Art: 19th Century HA-215
3 Social Science/Philosophy
2 Studio Elective
17 CREDITS
2 Visual Communication II COMD-202
2 Design Procedures II COMD-212
2 Illustration II COMD-222
2 Typographic Design II COMD-216
2 Visual Imaging II COMD-232
2 Survey of Art: 20th Century HA-216
3 Math/Science
2 Studio Elective
17 CREDITS
2 Graphic Design I COMD-315
2 Typographic Design III COMD-313
2 Advertising I COMD-317
2 Copywriting for Advertising COMD-302
3 World Civilizations I CH-300
2 Art History Elective
4 Liberal Arts Elective
17 CREDITS
2 Graphic Design II COMD-316
2 Typographic Design IV COMD-314
2 Advertising II COMD-318
2 Film/Video Elective
3 World Civilizations II CH-400
6 Liberal Arts Elective
17 CREDITS
Student Work
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Donn Albright
Professor
Steuben Hall 4
(718) 636-3594
dalbrigh@pratt.edu
Personal Biography
Donn Albright has illustrated for Boys Life, Scouting, Nation´s Business, Cavalier, Children´s Digest, Scott's Foresman, Allyn and Bacon, Little Brown and company, Macmillan and Company, Simon and Schuster, Scribner´s, Ginn, Blue Cross /Blue Shield, Gauntlet Press, PS Publishing, The New York Municipal Bond Authority and the City of Los Angeles.
As Ray Bradbury´s editor and authorized archivist / bibliographer, he develops, designs and illustrates limited editions of Bradbury´s unpublished work. His definitive archive is the prime authoritative resource for all publishers and Bradbury researchers /scholars
view biography
Maria Cecilia Almeida
Assistant Chairperson of Art Communications Design
Steuben Hall 4
(718) 636-3594
malmeida@pratt.edu
Andre Andreev
Adjunct Assistant Professor
Steuben Hall 4
(718) 636-3594
aandreev@pratt.edu
Personal Biography
Andre is Bulgaria and half of dress code (with G. Dan Covert). Their work has been recognized by shiny awards, appeared in lots of magazines, coffee table books, and 3 museums. They met while studying at California College of the Arts, then moved to New York and got jobs with MTV before starting their own firm. Never Sleep-a book they wrote about transitioning from school to work-is available through de.MO. Andre holds two soccer championship medals and frequently appears on late nite talk shows in Bulgaria.
view biography
Audrey Arbeeny
Visiting Assistant Professor
Steuben Hall 4
(718) 636-3594
aarbeeny@pratt.edu
Ricardo Armas
Visiting Instructor
Steuben Hall 4
(718) 636-3594
rarmas@pratt.edu
Personal Biography
Born in Caracas, Venezuela in 1952.
Self-taught photographer from an early age, became a working photographer in 1972 for prominent Latin American newspapers and magazines. In 1980 he comes to New York City to study at the International Center of Photography. Over the past thirty-five years, he has explored a diversity of subjects in many parts of the world, such as portraiture, architecture, theater, ballet, landscape, and most recently the area of advertising. He received the The National Award in Photography in Venezuela in 1997.
Peter Bain
Adjunct Assistant Professor
Steuben Hall 4
(718) 636-3594
pbain@pratt.edu
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